Zirkova Vodka

Zirkova Vodka

  • When in-store sampling in the LCBO was not available (2021) we took the campaign outside the box and onto the street!
  • Development of an Ontario wide sampling tour that brought the consumer audience into the Zirkova’s brand experience.
  • Complete concept and build of a fully mobile activation that delivered outdoor media value and above expectation product trial results – ultimately driving sales to achieve targets,
  • Full logistic and management services for the summer long campaign including staffing, asset maintenance, site support, and inventory controls.